Event Details


About This Event

All parents have aspirations for their children’s future education when their children are young, but families face barriers to support these aspirations with tangible resources. It is difficult for many families to build assets so that all children can grow up knowing postsecondary education is attainable.

Children’s Savings Account programs (CSA) are an increasingly popular strategy to improve children’s educational attainment and long-term economic wellbeing, with benefits starting in early childhood and potentially lasting throughout the life course.

Join this webinar and learn practical strategies to rally your community to ensure every child graduates high school with the expectations, resources, and skills to complete college and be successful in the career of his or her choice.

Participants will learn:

  • The Power of Assets: what are Children’s Savings Accounts (CSAs) and how is asset-building linked to a college-going identity
  • Plugging into the Continuum: how to integrate CSAs into existing college-going efforts in the P12 continuum (examples from Oakland Promise and Promise Indiana)
  • Telling the Story: how to attract community support so all youth can have hope for their future.




  • Amanda Feinstein

    Director of the Oakland Promise Brilliant Baby program

    Amanda Feinstein is the Director of the Oakland Promise Brilliant Baby program – a two generation approach to supporting the early socio-emotional development and health of babies in under-resourced families. Implemented in partnership with healthcare and early childhood service providers, Brilliant Baby opens college savings accounts for infants and advances family economic well being through financial coaching and monetary supports for parents. communities. She also has held leadership positions at the San Francisco Human Services Agency and in the nonprofit sector. Amanda has an MPA from the Harvard University Kennedy School of Government and a BA from Antioch College.